The 2018 Edition Timeline
The Product of the year award

The Product of the Year is a prestigious award that rewards innovation in the FMCG sector through an independent consumer survey. Participating products featuring unique innovations will be recognized as such and will be able to take advantage of a wide-ranging number of benefits offered to the Product of the Year award winners.


Participation is free, all you need to do is fill the online application form and follow the competition process. Applications will be submitted to an elite jury for objective assessment. For products to be successfully processed, they have to present innovation in design, function, and/or packaging.

Products that successfully pass jury review will be subjected to a consumer survey: a study that indicates consumers' patterns and preferences. Products that are recommended by consumers are ultimately the winners of the awards in the various competition categories.

The winners will be announced during a gala dinner with extensive media coverage; they will be awarded countless benefits including the opportunity to capitalize on the 'Product of the Year' logo for a period of 12 months.

TNS Dubai
Integral Shopper
Gulf Marketing Review
Mondanite by Circle Advertising & Publishing FZ LL
Gulf Meteor
Nearbuy Media
The Dubai Chamber of Commerce and Industry
Federation of GCC Chambers of Commerce
Gulf Organization for Industrial Consulting
The International Advertising Association UAE Chapter
The International Business Women's Group in Dubai
The French Business Council of Dubai and the Northern Emirates
American Unversity of Sharjah
Saudi Association for Media and Communication
The Institute of Management Technology (IMT) Dubai